Just on a whim we called in to the Bank Gallery in Chobham High Street to see what was going on. This lovely exhibition space opens twice yearly for six weeks, offering local artists and crafts-people the opportunity to display and hopefully sell their work.
In conversation with Elaine Coles, gallery owner, it emerged that reaching the target audience is difficult in a small village where foot traffic is small. All writers, poets, potters, artists …creators of art in its many forms… eventually come up against this problem. Just how can we reach those people who share our interests and would like to come together to share talent, skills, encouragement and support, as well as those who would like to watch, look, listen and even buy!
The chances of getting the information to the one person in 20 or 50 or 100 in any location, especially a rural location, seems remote.
I am hoping that the answer lies in the reach of the internet. I have promised to share what little I know about blogging, tweeting and linking-in, posting, facebooking and stumbling upon…and as I spoke to Elaine I realised that my web activity has waned drastically in the run up to and aftermath of the last Paragram event.
So, with renewed energy and rediscovered focus, I am once again posting a blog and aim to do this at least once every week…and while I am here, does anyone have any amazing tips for success in finding that elusive audience?